Tradeshow Marketing Company Selects LiveOps for Inbound Call Center Services

Tradeshow Marketing Company, Ltd. (Pink Sheets: TSHO) today announced the selection and engagement of contact center industry leader, LiveOps, to handle the inbound contact center services for their upcoming direct response television (DRTV) campaign.LiveOps, based in Santa Clara, California, provides the industry's only full-service, virtual call center solution through a network of more than 20,000 independent at-home agents. The LiveOps independent agents will be answering all of the inbound calls generated through the upcoming Tradeshow Marketing DRTV launch. LiveOps is yet another best-in-class campaign partner to join Tradeshow Marketing's DRTV production/creative partner, Cesari Direct, helping to round out the marketing team. In the DRTV market, LiveOps handles over 80% of the calls for the top ten direct response programs. With high-quality independent agents and unique Results-Based Routing capabilities that help increase conversion and upsell, LiveOps has a reputation as the best performing inbound call center, generating up to 33% more revenue per campaign than traditional call centers. Additionally, LiveOps' cloud-based business model allows for unlimited scalability for each campaign that minimizes call abandonment and allows for more orders to be taken even when a company engages in aggressive media and campaign ramping.

Luniel de Beer, President and CEO of Tradeshow Marketing, commented that, "This selection and engagement of LiveOps marks another key milestone towards the launch of our highly anticipated DRTV campaign. We are actively negotiating the additional vendor agreements needed for our campaign and we hope to finalize these before the end of next week." He continued that, "The process of selecting and engaging key vendors such as LiveOps is indispensable as it directly contributes to our readiness to launch the campaign on national television and will ultimately contribute to the overall success of the campaign."

Source: auto-mobi.info